All By Mama is a new marketplace and community for mums running businesses around family life. CEO Gemma Whates launched the business only last year following her maternity leave but the platform already boasts 200 amazing Mamas…

On the fifth day of Christmas, Miss Squiggles had a chat with Gemma and she found out that…

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She likes how varied her days are…

My days are quite varied as I work flexibly around my three year old son, running All By Mama. On the days I have childcare I get my son ready and out the door early and then spend most of the day on Skype, working from home or at meetings, making sure I am finished by 5pm for my son. I then often start work again post bedtime around 8pm for a couple of hours. On the days I have my son I get up early and get some work done before we wakes up when I can (not always!). I then answer emails on my phone during the day, attend to anything urgent but try and wait until the evening to sit at the computer if I can and I then work late in the evenings to compensate. We normally hang out at the park together, in Costa or I treat him to soft play if I can face it! I like the variation although it can sometimes be a bit of a juggle. I’m so passionate about All By Mama that I find it easy to motivate myself. If I’m having a bad day I stop what I’m doing and take some time out to disengage.
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If she could give a tip to other business women, it would be…
Be yourself and help other women where you can! We’re all in it together!
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Inspiration comes in the shape of…
All the Mamas that we work with at All By Mama inspire me, they all run their business around family life and I know that’s not easy! I was also lucky enough to meet Baroness Karren Brady earlier this year when we won the business category of the Pantene Shine strong awards. She gave me some amazing advice and I really admire everything she has achieved.

Find out more about All by Mama by clicking here...